General Managers: How to Become One
If you were to ask a group of general managers about how they arrived at their current job, there's a good chance you would get several different answers about the paths and steps that each person took.
That said, there are still ways that you can develop a baseline understanding of the preparation that is necessary to become one.
The Best Adult Colleges and Careers Guide has gathered data to provide you with insight into the type of education that's commonly required for general managers to land a job. This page contains information, sourced from real job postings, that describes the experience levels and specific skills that employers of general managers expect candidates to have. In the end, this information will help you create an education or professional development plan that aligns with your career aspirations.
Keep reading to learn more about career steps for general managers.
What Education & Experience is Needed for General Managers?
Do general managers need a degree? What kind of experience do general managers typically need? Thanks to data sourced from Lightcast™ from real job postings, we can get some clarity on those questions, as well as the level of education that is commonly required for general managers to secure jobs.
Education Level Required in Job Postings for General Managers
Jobs Postings for General Managers By Education
- Bachelor's degree: 219,654 (36%)
- No Education Listed: 197,905 (32%)
- High School or GED: 126,235 (21%)
- Master's degree: 61,043 (10%)
- Ph.D. or professional degree: 10,723 (2%)
A bachelor's degree is the level of education sought the most by employers of general managers. According to job data, a bachelor's degree was required for 36% of positions. In 32% of job listings no education level was listed and in 21% of postings a High School diploma or GED was required.
Experience Level Required in Job Postings for General Managers
Jobs Postings for General Managers By Experience
- 0-1 Years: 54,489 (19%)
- 2-3 Years: 91,686 (32%)
- 4-6 Years: 75,941 (27%)
- 7-9 Years: 24,866 (9%)
- 10+ Years: 35,290 (13%)
While the amount of required experience will vary based on the responsibility and seniority of the position, an aggregate view of job posting data can help paint a picture of the experience level sought for most job openings for general managers. In 32% of job postings for General Managers, employers were looking for candidates with 2-3 years of experience. In 27% of listings employers were looking for candidates with 4-6 years of experience, while 0-1 years of experience was sought in 19% of job postings for general managers.
What Kind of Degree Do General Managers Need?
So far this page has provided detail into the level of education and the amount of experience required in job openings for general managers, but what type of education or degree will help prepare you for a career in the field?
According to occupational data obtained through Lightcast,™ there are 40 key academic programs that can help prepare prospective general managers, and in 2023 a total of 1,146,950 of those programs were completed at institutions in the United States.
Check out the information below to learn more about the specific programs that should be considered by prospective general managers.
Top Degree Programs for General Managers
Top 5 Degree Programs for General Managers (2023)
Program | Completions |
---|---|
Business Administration and Management, General. | 335,156 |
Liberal Arts and Sciences/Liberal Studies. | 333,999 |
General Studies. | 123,192 |
Business/Commerce, General. | 57,116 |
Finance, General. | 50,779 |
Program | Completions |
---|---|
Business Administration and Management, General. | 335,156 |
Liberal Arts and Sciences/Liberal Studies. | 333,999 |
General Studies. | 123,192 |
Business/Commerce, General. | 57,116 |
Finance, General. | 50,779 |
Liberal Arts and Sciences, General Studies and Humanities, Other. | 34,318 |
Management Science. | 30,890 |
Multi-/Interdisciplinary Studies, Other. | 29,564 |
Management Sciences and Quantitative Methods, Other. | 19,243 |
Public Administration. | 15,683 |
Organizational Leadership. | 15,298 |
Business Administration, Management and Operations, Other. | 13,002 |
Environmental Studies. | 10,429 |
Environmental Science. | 9,888 |
Multi-/Interdisciplinary Studies, General. | 9,274 |
Entrepreneurship/Entrepreneurial Studies. | 9,123 |
International Business/Trade/Commerce. | 7,469 |
Operations Management and Supervision. | 5,855 |
Business, Management, Marketing, and Related Support Services, Other. | 4,872 |
Business/Managerial Economics. | 4,864 |
Manufacturing Engineering Technology/Technician. | 4,577 |
Project Management. | 4,299 |
Natural Resources/Conservation, General. | 3,026 |
Small Business Administration/Management. | 2,948 |
Construction Trades, General. | 2,589 |
Non-Profit/Public/Organizational Management. | 2,481 |
Parks, Recreation, and Leisure Facilities Management, General. | 2,365 |
Accounting and Business/Management. | 1,214 |
Retail Management. | 983 |
Accounting and Related Services, Other. | 795 |
E-Commerce/Electronic Commerce. | 415 |
Entrepreneurial and Small Business Operations, Other. | 335 |
Natural Resources Conservation and Research, Other. | 247 |
Construction Trades, Other. | 232 |
Risk Management. | 177 |
Veterinary Office Management/Administration. | 96 |
Social Entrepreneurship. | 84 |
Cultural Resource Management and Policy Analysis. | 67 |
Parks, Recreation, and Leisure Facilities Management, Other. | 4 |
Financial Risk Management. | 2 |
Top Online College For Working Adults
Franklin University is a top choice for adults who need to balance school with busy lives. Founded in 1902 in Columbus, Ohio, Franklin's main focus has been serving adult students and tailoring education to fit their needs. Nonprofit and accredited by the Higher Learning Commission (hlcommission.org/800.621.7440), Franklin offers more than 50 affordable bachelor's, master's, and doctoral programs — all available 100% online.
Degree Options for General Managers
Maximize prior learning credit or transfer credit and earn a transfer-friendly online A.A.S. in Business Administration.
- Class Type: 100% online
- Cost Per Credit: $398
With an associate of science in business administration degree, you’ll dig into the functional areas of business and learn how to connect each function with the others to advance business goals and further outcomes while you prepare for a variety of roles in operations, sales, management and coordination.
- Class Type: 100% online
- Cost Per Credit: $398
Gain college credit for your training and work experience and prepare to move into management or grow your small business.
- Class Type: 100% online
- Cost Per Credit: $398
- Accreditation: IACBE
Build a strong foundation of real-world business knowledge suitable for a variety of career options in your industry of choice.
- Class Type: 100% online
- Cost Per Credit: $398
- Accreditation: IACBE
Expand your leadership capabilities to change the business of doing business.
- Years To Complete: 3
- Class Type: 100% online
- Years To Complete: 3
- Class Type: 100% online
- Months To Complete: 14
- Placement Tests: GMAT/GRE not required for admission
Blend business essentials with leading-edge analytics and become an innovative leader with Franklin’s 18-month online STEM MBA.
- Class Type: Face-to-face, Online coursework
- Months To Complete: 18
- Placement Tests: GMAT/GRE not required for admission
Strengthen your grasp of brain science and personality styles, individual and organizational intelligence and innovation and change management and become a transformational leader, with Franklin’s online accredited MBA with a Specialization in Business Psychology.
- Placement Tests: GMAT/GRE not required for admission
Master financial analysis tools and tactics that provide the knowledge you need to contribute at a strategic level with Franklin’s 12-month online accredited MBA with a Specialization in Finance.
- Placement Tests: GMAT/GRE not required for admission
- Class Type: 100% online
- Months To Complete: 21
- Placement Tests: GMAT/GRE not required for admission
Be a dynamic HR leader by building your expertise in workplace law, organizational development and strategic human resource management, with Franklin’s online accredited 12-month MBA with a Specialization in Human Resources.
- Placement Tests: GMAT/GRE not required for admission
Build your business knowledge while you gain practical understanding of database management, information security and IT-project management with Franklin’s online accredited MBA with a Specialization in Information Technology.
- Class Type: 100% online
- Months To Complete: 12
- Placement Tests: GMAT/GRE not required for admission
Drive strategic promotional efforts that leverage emerging media by building your familiarity with digital marketing tools, marketing communication strategies and analytics as part of Franklin’s online accredited MBA with a Specialization in Marketing.
- Months To Complete: 12
- Placement Tests: GMAT/GRE not required for admission
Prepare to improve operations in any industry by building your knowledge in Lean Six Sigma methodologies, supply chain management and Total Quality Management with the help of Franklin’s online accredited MBA with a Specialization in Operational Excellence.
- Placement Tests: GMAT/GRE not required for admission
Create a high-performance culture by broadening your knowledge of leadership theory, change management and managerial psychology through Franklin’s online accredited MBA with a Specialization in Organizational Leadership.
- Accreditation: IACBE
- Placement Tests: GMAT/GRE not required for admission
Develop into a well-rounded, adaptive and strategic business leader with a comprehensive mindset.
- Placement Tests: GMAT/GRE not required for admission
What Skills Do General Managers Need?
Education and experience have been covered, so what are the specific skills and traits needed by general managers to secure a job?
A good way to understand this is to examine actual job postings for skills commonly sought by employers. Continue reading for a breakdown of specialized skills found in job postings for general managers, as well as common skills that can help you thrive in the workplace.
In-Demand Skills for Today's General Managers
Based on 536,978 job postings
Top 5 Specialized Skills for General Managers
Skills | Postings | % of Total Postings |
---|---|---|
Operations Management | 76,411 | 14% |
Marketing | 72,619 | 14% |
Merchandising | 68,902 | 13% |
Finance | 51,574 | 10% |
Project Management | 47,423 | 9% |
Top 5 Common Skills for General Managers
Skills | Postings | % of Total Postings |
---|---|---|
Operations | 292,479 | 54% |
Management | 291,258 | 54% |
Leadership | 253,948 | 47% |
Communication | 250,388 | 47% |
Customer Service | 245,875 | 46% |
Based on 536,978 job postings related to general managers, operations management was the top specialized skill sought by employers, with 14% of all postings looking for that skillset. Skills for marketing, merchandising, finance, project management and auditing were also highly sought.
As for common skills, operations was the most desired skill found in job postings for general managers, followed by management, leadership, communication, customer service and sales.
Skill | Postings | % of Total Postings |
---|---|---|
Operations Management | 76,411 | 14% |
Marketing | 72,619 | 14% |
Merchandising | 68,902 | 13% |
Finance | 51,574 | 10% |
Project Management | 47,423 | 9% |
Auditing | 46,149 | 9% |
Retail Operations | 44,396 | 8% |
Profit And Loss (P&L) Management | 42,159 | 8% |
Inventory Management | 41,295 | 8% |
Continuous Improvement Process | 39,400 | 7% |
Key Performance Indicators (KPIs) | 35,468 | 7% |
Accounting | 32,848 | 6% |
Process Improvement | 31,098 | 6% |
Selling Techniques | 30,720 | 6% |
Restaurant Operation | 28,020 | 5% |
Customer Relationship Management | 26,285 | 5% |
Warehousing | 23,942 | 4% |
Business Development | 23,449 | 4% |
Loss Prevention | 23,432 | 4% |
Product Knowledge | 22,918 | 4% |
Skill | Postings | % of Total Postings |
---|---|---|
Operations | 292,479 | 54% |
Management | 291,258 | 54% |
Leadership | 253,948 | 47% |
Communication | 250,388 | 47% |
Customer Service | 245,875 | 46% |
Sales | 194,848 | 36% |
Planning | 102,796 | 19% |
Coaching | 89,516 | 17% |
Problem Solving | 85,204 | 16% |
Scheduling | 62,918 | 12% |
Writing | 62,041 | 12% |
Detail Oriented | 61,010 | 11% |
Microsoft Excel | 56,435 | 11% |
Training And Development | 54,747 | 10% |
Interpersonal Communications | 54,007 | 10% |
Coordinating | 53,140 | 10% |
Accountability | 53,021 | 10% |
Microsoft Office | 52,365 | 10% |
Computer Literacy | 52,286 | 10% |
Budgeting | 52,149 | 10% |
Additional Links
Ready to dig deeper into career information about general managers? Visit our other pages focused on salary and education for general managers.
What do general managers do?
How much do general managers make?
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