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The first day of a new job is exciting. It’s kind of like the first day of the new school year: ripe with possibility, excitement and energy. You’re ready to take on new things, strut your stuff and shine.
Then a few weeks, a couple of months or many years later, you realize something’s changed. You’ve been overlooked for the big promotion. You lost out on a sizeable bonus. You got a too-small raise or, worse, none at all.
You slowly go from being wildly enthusiastic to moderately happy to seriously discontent. Soon you’re mired in feeling unappreciated, unhappy and unmotivated.
But what if you could prevent this downward spiral? What if you could feel valued and appreciated for months and years to come? What if you could consistently be recognized and rewarded for what you have to offer?
You can—if you employ a little thing called “self-promotion.”
Now don’t let the words “self-promotion” be a turnoff. Self-promotion, done right, is not smarmy, underhanded or contrived. In fact, quite the opposite. True self-promotion is artfully communicating your value to the people who want and need to know.
There’s nothing wrong with tooting your own horn. Just ask Howard Stern. He’s the grand master of it. As a result, Stern has built a far-reaching reputation (like it or not) that puts him front and center of new and exciting opportunities, in both life and career.
Here’s a compilation of some of Stern’s best self-promotion skills, tactics and techniques to try for yourself.