Public Relations Degree Program Information

Ensure your organization's positive public image with a bachelor's degree from Franklin. Online or on campus.

Do you like working in a fast-paced, creative environment? Do you have an inquisitive mind, an outgoing personality, and a flair for communicating with others? Then a bachelor's degree in Public Relations from Franklin can pave the way to an exciting, enjoyable career for you.

With this reputation- and relationship-focused major, you'll learn to develop and maintain a positive public image for organizations, helping to strengthen current and future external relationships.

• Master the written, verbal, and visual elements that go into building an effective public image
• Learn how public relations can be used to support and promote broad aspects of business operations
• Find ways to generate no-cost marketing opportunities and strategic relationships with community organizations
• Learn to create press pitches and releases that get noticed by media outlets
• Develop PR materials and campaigns for new media such as blogs, Web sites, podcasts, and streaming video
• Study crisis communication, ethics and research methodologies
• Network with professionals from the Public Relations Society of America (PRSA)